Earlier this year, singer, artist, producer and director HEESU marked a new era in her musical career. "Baby’s alright" represents the South Korean NYC-based artist’s first solo single since 2024’s "NOW."
It seems the time gap only enhanced HEESU’s sound with a heavy infusion of synth-pop while maintaining her Korean roots. HEESU extends her release of "baby’s alright" with a jaw-dropping music video that’s honestly pretty mesmerizing.
Much like the track itself, the video’s emphasis seems to focus on the animate lyrics of the song. The vibrant and club-style themes show through with a nod to the bass movement of the East Coast.
Playing like a fever dream, HEESU makes her way through nightlife in a blissful feeling. You can almost feel the energy pulsing through each frame.
Directed by HEESU herself, the music video offers a peek into the mindset of this hypate’d talent. A fury of sounds and lights illuminate the video as HEESU pulls viewers directly into her mind—it’s quite the experience.
"Baby’s alright" is very much a dream within a dream. The bokeh and strobe lights showcase the elements of that dream entirely, creating this almost ethereal atmosphere that sticks with you.
🎵 Stay in the loop with new music releasesSign up and have the latest releases and meanings sent right to your inbox.
